Microsite (blowermanufacturers.org)
Main site (iqsdirectory.com)
Subdomain / sister brand
Confirmed absent (checked, not found)
The real finding: this is a one-directional SEO funnel, not a two-way web.
Every microsite pushes link equity and leads INTO the main directory (via its header logo,
a ~20-item footer cross-sell grid, and a "Power Pages" article rail that links to the exact
same articles the main site itself hosts) — but nothing on iqsdirectory.com's category
pages, articles, or homepage links back out to any microsite. Checked directly: the main
site's category and article pages only link outward to companies' own independent
websites (thurometal.com, marseng.com, etc.) and to IQS's own YouTube channel, never to
a `*.org`/`*.net` microsite domain. This matches the classic satellite-site architecture the
About page describes ("supplemented by 212 vertical industry microsites... for further
target keyword rankings") — the microsites exist to feed the hub, not to be fed by it.
What links where (confirmed, source noted)
| From | To | Mechanism | Source |
|---|---|---|---|
| Microsite header logo | Main site category page | Single logo link (e.g. → /blowers/) | blowermanufacturers.org homepage crawl |
| Microsite footer | ~20 unrelated main-site category pages | "Air Handling Equipment" + "Featured Industries" tile grids | blowermanufacturers.org homepage crawl |
| Microsite "Power Pages" rail | Main site's own /articles/... | 9 article cards, same content the main site hosts | blowermanufacturers.org homepage crawl |
| Main site company profile | news.iqsdirectory.com | "Articles and Press Releases" links | Burkert USA Corporation profile crawl |
| Main site homepage | iqsdataservices.com | Sister-brand footer logo link | iqsdirectory.com homepage crawl |
| Main site category + profile pages | Companies' own external websites | Outbound "visit website" links | CNC machining category + Burkert profile crawls |
| Main site (any page) | Any microsite | Checked, not found | Category page, article page, and homepage crawls |